As an entity with a large delivery sector, Hemp House has a very active website with customers looking for deals which are constantly revolving. To keep them up to date on products, discounts, and general cannabis information, updated banners for both mobile and desktop users must disseminate info and maintain brand identity efficiently.
Reaching our target consumers also consists of communicating through email formats. Mondays see a Deal of the Week sent off, and Fridays Neighborhood News. Both include product
With a significant amount of foot traffic through the Hemp House commercial locations as well, information of all kinds need to be disseminated clearly as well. The first example below are 13x19 prints showing our selection of infused drinks, separated into dosage categories for simplicity.
Whether it's our own in-house brand (left) or partnerships we hold (right) we market in-store for particular SKU's we carry.
Packaging
With a few in-house brands being created and maintained at all times, some occasionally need a revision to stay fresh with a quickly evolving market. Delta Clear gummies are one of such products which is also one of Hemp House's most popular. As of December 2023, I was given the task of reimagining and extending this line of edibles.
Brand Pages
Dedicated webpages for individual brands of which we carry a significant number of products and have close partnerships with were created for elevated shopping online. Design separate from implementation in this case as Hemp House uses a developer that is supplied with assets from the creative department; in this case by me.
Midwest Cannafactory
As Minnesota moves closer to true cannabis legalization, distribution networks are also in development. Midwest Cannafactory is an evolving entity which will function within said sector. To begin, I was tasked with putting together a Price Book which contains products and pricing for a B-to-B interaction. Also included are business cards I created for the board of Midwest Cannafactory.
Brand Guidelines
Hemp House is currently evolving alongside the cannabis market and thus has a changing set of systems as it attempts to find it's true identity. That being said, an early task of mine was putting together a deck identifying the contemporary guidelines.
A close partner of Hemp House is FizzyTHC which holds a patent on their flagship product: the infused dissolvable beverage tablets. They asked me to design their current web presence for them.
